Native

Naming | Packaging | Identity

Native Coffee is a premium coffee brand that takes its roots and inspiration from the native people of Ethiopia. This African country is known as the birthplace of coffee, and Native Coffee celebrates this heritage by providing coffees that are responsibly sourced and crafted to the highest quality standards. The brand’s icon is a leaping leopard, which is meant to symbolize the wild and untamable spirit of Africa. This logo is intended to provide assurance to customers that the beans of Native Coffee are the real deal and are sourced directly from the native land of Ethiopia.

Brand Values:
Desire - Attraction - Empowerment